Cookie policy
This Cookie Policy explains how Usermaven Inc. ("Usermaven", "we", "us", or "our") uses cookies and similar technologies when you visit our websites, marketing pages, or use our Services.
This Policy should be read together with our Privacy Policy.
1. What are cookies?
Cookies are small text files placed on your device when you visit a website. They help websites function properly, improve user experience, and provide analytics and security features.
We may also use similar technologies such as pixels, local storage, and server-side identifiers.
2. Types of cookies we use
We use the following categories of cookies:
A. Strictly necessary cookies
These cookies are essential for the operation of our Services. They enable core functionality such as:
- Security and fraud prevention
- Authentication and session management
- Load balancing
- Consent preference storage
These cookies do not require consent where permitted by law.
B. Analytics cookies
These cookies help us understand how visitors interact with our website by collecting information such as:
- Pages visited
- Navigation patterns
- Device and browser information
- Approximate location (derived from IP)
Analytics data is used in aggregate form to improve performance and usability.
C. Marketing cookies
These cookies may be used on marketing-related pages to:
- Measure campaign effectiveness
- Understand referral sources
- Improve marketing performance
We do not sell personal data or use cookies for cross-context behavioral advertising as defined under applicable privacy laws.
D. Usability & debugging tools
On a limited basis, we may use interaction analytics tools (such as heatmaps or session-based usability analysis) to understand website functionality and improve user experience.
These tools:
- Operate on selected pages
- Mask sensitive input fields
- Do not capture payment information
- Are not used for behavioral profiling or targeted advertising
- Are not used to identify individual users
3. Consent & cookie management
Where required by applicable law, non-essential cookies (including analytics and marketing cookies) are deployed only after user consent is obtained.
We use Cookiebot as our Consent Management Platform (CMP) to:
- Display cookie banners
- Allow users to accept or reject cookie categories
- Record and maintain verifiable consent records
- Enable or disable non-essential cookies based on user preferences
You may modify your cookie preferences at any time through the cookie settings link available on our website.
4. Third-party cookies
Some cookies are placed by trusted third-party service providers that support our operations, such as hosting providers, analytics tools, customer support tools, and messaging providers.
These third parties process data in accordance with their own privacy policies and applicable contractual safeguards.
5. How long cookies are stored
Cookies may be stored for different durations:
- Session cookies expire when you close your browser.
- Persistent cookies remain for a defined period or until deleted manually.
Specific cookie durations are listed in our Cookiebot cookie declaration table.
6. Managing cookies
Most browsers allow you to control cookies through their settings. You may:
- Delete existing cookies
- Block certain types of cookies
- Configure browser-level preferences
Please note that disabling certain cookies may affect website functionality.
7. Changes to this cookie policy
We may update this Cookie Policy from time to time. When we do, we will revise the "Last Updated" date above.